Optimizing Software Landing Pages: How to minimize anxiety and maximize conversion in a free download
Downloading software is a difficult decision. As consumers, we’ve been burned by so many software downloads that have spyware, adware and malware hidden inside them.
Making that decision to download more attractive is exactly what Flint McGlaughlin walks through in this video.
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Communicating Value and Web Conversion – Scroll to the bottom of the page to watch a full session from our graduate-level certificate program affiliated with the University of Florida