Welcome to my portfolio

Below is a showcase of my recent graphic and brand design projects. Followed by a selection archived use cases.

Archive.

Morrisons

The Client

Morrisons is the fourth largest chain of supermarkets in the United Kingdom. They have around 500 stores nationwide.

Project Details

Working in-house, alongside the Result Customer Communications team. This project had me designing banners for the Morrisons website. Firstly, the work involved not only complying with Morrisons strict brand guidelines. But secondly, often those of the individual brand being promoted.

Doctors Without Borders

The Client

Médecins Sans Frontières, sometimes rendered in English as Doctors Without Borders. This is an international humanitarian medical non-governmental organisation of French origin. It is best known for its projects in conflict zones and in countries affected by endemic diseases.

Project Details

The Medecins San Frontieres Financial Report is a 72 page document. The document featured a range of infographics, graphs and maps to highlight key figures.

British Craft Beer Challenge

The Client

The British Craft Beer Challenge is the ultimate celebration of British craft beer. The challenge pits British brands against those of Europe, USA, the Commonwealth and the rest of the World at different events.

Project Details

Firstly, design for this project included various promotional and wayfinding posters for of the 5 events. Plus I created newspaper adverts and full-colour programmes for each round. Overall, the project deliverables included newspaper adverts, wayfinding posters and event programmes.

London Fields Brewery

The Client

London Fields Brewery was born in the riotous days of 2011. It was the first brewery to open in Hackney, for over 100 years.

Project Details

Art direction and graphic design for independent craft beer makers, London Fields Brewery. The art direction was in collaboration with illustrator Matt Glasby. We worked together for the creation of pump clips of the first three beers from their Bootlegger Series. The three limited edition beers (Weizen Doppel Bock, Pumpkin Ale & American Black Ale) to be released separately with their own launch events. The third of which being available in bottles as well as draught. The graphic design was on the beer bottle label, the series press release various other pump clips for beers outside of this series.

Awake Tours

The Client

Awake Tours is an events, production & tour company. They are solely dedicated to Music Festivals and Extreme World Events.

Project Details

Travel brochures for Australia-based travel agency, Awake Tours. The tours are to music festivals and extreme sports events across the globe. Their target audience of 18-30. The design required bold colours and imagery. In addition to still being able to clearly convey the large amount of information contained.

OneHydra

The Client

OneHydra is a cloud-based search marketing platform. It was developed to grow online revenue. It does this by dynamically aligning your website to match the products that people are searching for.

Project Details

Corporate branding work for SEO giants, OneHydra. For this project I worked in-house at Greenlight Digital. The project involved designing print-based internal and external materials. The final deliverables included business cards, white paper templates, case study and PowerPoint templates.

Liverpool Victoria (LV)

The Client

Liverpool Victoria is one of the United Kingdom’s largest insurance companies. They have over five million customers. It offers a range of insurance and retirement products. LV is also the United Kingdom’s largest friendly society, with 5,700 employees.

Project Details

Design of the 28-page LV – Love Life Christmas Cookbook. A collection of recipes for the festive period, featuring recipes by some of LV’s favourite bloggers.

Footballer’s Blueprint

The Client

The Footballer’s Blueprint is a private academy. It was set up and run by Barnet FC Academy Manager, Henry Newman. The Academy provides a professional football experience. This is from the perspective of a player, from a training, playing and lifestyle perspective.

Project Details

The client was London-based youth football academy, the Footballer’s Blueprint. They required graphic & brand design, style guide creation, promotional print and web design. The brief for this project involved graphic and brand design, the design of a 12 page brochure, stationary, flyers, signage and POS. Alongside this, they required a website, which contained parallax technology and WordPress CMS.

The 20 Minute Gym

The Client

The 20 Minute Gym was founded in 2017 by 2 personal trainers in central London. They were aware that their clients didn’t have a full hour to train. So, with the emergence of HIIT training, and the many scientific studies backing it up, they embarked on founding a gym. One where incredibly effective sessions could fit into anyone’s busy schedule.

Project Details

Graphic & brand design, POS, signage and full website design & development. The brief was to create a new identity to go with the name change (previously TJ Studios). The objective was also to make the brand less masculine, to increase its appeal. The result was a new logo (again collaborating with illustrator Matt Glasby). I then worked on a new colour palette, typography, image selection & treatments and core messaging.

Never Second

The Client

Never Second are an Independent Amsterdam-based lifestyle brand established in London in 2013. With pride in their British roots, the team try to ensure that all production is of the highest quality. Where possible Never Second is manufactured on UK sites.

Project Details

Full e-commerce website design and development for Never Second. The brief was to create the website for the then newly formed streetwear label. The website needed to appeal to their stylish audience. The result was a WordPress-based, fully responsive e-commerce site. The final site featured lookbooks, an archive of stockists, a blog and section for stream audio mixtapes.

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