Back to WorkThe Lion Inn — Clifton upon Teme
The challenge
A 4-star Worcestershire guest house with one of the county's finest restaurants. The quality of the experience had grown considerably under new management. The brand had not.
The Lion Inn sits in the rolling Malvern Hills — a place that had earned its reputation quietly, over years, through good food and proper hospitality. What it needed was not a reinvention. It needed a brand that was finally worthy of the place itself.
+30%
increase in bookings
following the rebrand and website launch
What the work delivered
A new identity built around three principles — provenance, warmth, and elevation. Applied across every touchpoint: logo, signage, uniforms, menus, print collateral, and a new website with integrated room booking.
Print & collateral
What the client said
"Geoff was the perfect fit. From the moment we started working together I knew we were on the same page. The ideas flowed… they developed… and ultimately came together to complete a truly professional package that had myself, customers and employees suitably impressed. The process as a whole was seamless."Tom Gaunt — Managing Director, The Lion Inn
Scope of work
Brand Strategy · Visual Identity · Logo · Signage & Uniforms · Website Design & Development · Room Booking System Integration
Project completed · Refreshed