Dirty Works Homepage UI/UX Design for Brand Architekts by Idun Design Dirty Works Beauty MOTION, WEB DESIGN VIEW PROJECT Stationary design & brand management for Evalueserve by Idun Design Evalueserve BRANDING, DESIGN, MOTION, VIDEO, WEB DESIGN VIEW PROJECT STA Travel GRAPHIC DESIGN VIEW PROJECT InsightBee BRANDING, DESIGN, MOTION, WEB DESIGN VIEW PROJECT

My name is Geoffrey Idun and I am an established Creative Director and Brand Designer with over two decades of commercial experience.

Idun Design is not just me, over the years I have amassed a network of the best freelancers with whom I collaborate called Luxia, yet you always deal directly with me, the creative lead.

Throughout my career I have been passionate about how people interact with design and brand identities. It is this passion that led me to be the brand lead in a company that employed over 100 designers globally. Yet despite my individual achievements, I realise my greatest potential when working as part of my team.


As a brand designer with two decades of experience, heading the rebranding of global corporations and working in or alongside some of London’s largest design agencies (including the likes of M&C Saatchi and Adam & Eve DDB), so you can rest assured that your project will be in a safe a pair of hands.

Direct contact

If you’ve worked with an agency before, you’ve no doubt tried to contact them about your project, only to be palmed off to a design manager (gatekeeper) with little or no design knowledge. With Idun Design and Luxia you deal directly with the creative lead.

My network

Over the past twenty years I build up a network of trusted freelancers. Each with several years of experience and recognised professionals within their own fields. They make up the core of Luxia and work on your projects in the areas that I myself am not a specialist in.

My pricing

I don’t believe that it’s right that you should pay the wages for a whole office full of people just to have your design requirements met. With my experience and my network you get the same level of quality as an international agency, with a better level of customer service, for the price of a boutique design studio.

"Geoffrey is calm and thoughtful, which makes it very easy to work with him.
He is also incredibly talented and creative as a designer."

Sandra Winkler, Country Marketing Lead, Mindspace

Capabilities and services to help build your brand

Branding (Strategy & Design)

From website and logo design to social media, execution is everything. It is the only thing your audience sees. All brands large or small deserve clear & actionable strategies brought to life by amazing creatives, designed to stop people in their tracks.

Design (Content & Promotional)

I work on the end-to-end journey of a service to help you complete your goal and provide the best quality content and advertising. My work involves the creation of, or change to, a transaction, product or single piece of content that stretches across digital and offline channels.




I design experiences

As a brand designer with two decades of experience I believe my work speaks for itself.
Please browse my most recent projects below.



Let's work together

Get in touch if you would like a free consultation about your design needs. I only take on a couple of projects at a time, so I can dedicate my full attention to your business.

Idun Design

c/o Luxia Ltd.
King’s Cross,
London. UK

[email protected]
+44 (0)20 7278 1288


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