NavVis enables service providers and enterprises to capture and share the built environment as photorealistic digital twins. Based in Munich, Germany, with offices in the United States and China, NavVis has customers worldwide in the surveying, AEC, and manufacturing industries.
The creation of a marketing guideline document to bring together all the existing brand elements for use by both the internal marketing team, and external vendors was always set to be challenging, especially as an ‘outsider’ of the firm.
Together we created a framework by which we could effectively communicate the rules by which we intended the users to follow. The resulting 30-page document was well received across the organisation, and is now used as a template for further off-shoot guideline documents.
In 2021, NavVis in partnership with Geo Week News, BIMplus, Lidar News, and GIM International conducted one of the biggest and most ambitious surveys in the geospatial industry.
I was tasked with designing a 24-page document with all the information created from the survey, and creating designs and animations to present the top-level findings in the most engaging way possible on LinkedIn.
The result was one of NavVis’s top performing social campaigns to date.
Deliverables:
Marketing Guidelines | Business Card Design | Brochure Design | Brochure Translation | Campaign Advertising | Animated Social Assets

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